Blog
B2B Vs B2C On LinkedIn
Every social media platform has a golden era. Both Facebook and Twitter hit our screens back in 2006, but it wasn’t until Instagram’s launch in 2010 that really started to change the game. And the platform has been dominating ever since. But when it comes to generating business online, today the most power is none […]
How To Build Relationships With Joint Venture Partners On LinkedIn
Going after one on one leads is a great way to generate new sales, and every business should do it. But imagine making one connection and that connection opening up opportunities to hundreds if not thousands of potential clients. Wouldn’t that be nice? Well this is all possible if you develop quality and targeted partnerships […]
What You Need To Know About LinkedIn Live Video
There has been a lot of exciting changes on the platform over the past 12 months, but none more exciting than the introduction of Live video. Already rolled out across America and Europe, it won’t be long now before it gets rolled out across the globe giving any user the ability to connect, interact and engage […]
How To Create Compelling Videos
Without good structure, even the best content will NOT get good reach and engagement. As a result, it will not make the impact that you hope it would. With 610 million users on LinkedIn and only one million posts going up per day. NOW is the time to be publishing content. And the best form […]
The Difference Between Curious And Serious Users On LinkedIn
More and more business owners realise the value of LinkedIn, but most still do not know how to leverage it correctly. Being successful on LinkedIn is not about the number of connections you make, it’s about how connected your audience is with you and your brand. To help you to determine how engaged your connections […]
2019 Is The Year Of LinkedIn
With everything that has happened over the past 12 months, 2019 is no doubt going to be the year of LinkedIn. With close to 600 million members and only 0.1% posting up content per day. It’s now or never. And what’s more exciting is that only a percentage of those are actually video, which is […]
How To Handle Trolls On LinkedIn
LinkedIn is the most powerful B2B marketing tool of the 21st century for business owners and professionals – hands down. But some people are too afraid to use it. The internet is filled with trolls and haters, and LinkedIn is no different. Unfortunately, this has caused many people to avoid the platform altogether. Others are […]
How To Publish Content Consistently On LinkedIn
There’s never been a better time to post up content on LinkedIn than NOW. With only 1 million posts being published per day (out of the 567 million members), it’s a phenomenal opportunity to build your personal brand and influence. Before the platform is saturated with content creators. But the challenge is how do you […]
3 Steps To Building An Engaged Community On LinkedIn
LinkedIn is not about how many connections you have. It’s about how engaged those connections are with you and your brand. When people start marketing on LinkedIn, the first thing they think they need is more followers. The bigger the number the better. So they begin to artificially inflate that number either by purchasing them […]
Why You Shouldn’t Export Contacts On LinkedIn
How many times have you connected with a person on LinkedIn, only to find yourself on their mailing list the next time you open up your emails? We don’t know about you, but this is one of the most common complaints we hear from the community. Exporting your LinkedIn contacts to a CRM or email […]