{"id":5819,"date":"2021-03-02T11:44:09","date_gmt":"2021-03-02T00:44:09","guid":{"rendered":"http:\/\/linkfluencer.com\/blog\/?p=5819"},"modified":"2021-08-27T18:46:41","modified_gmt":"2021-08-27T08:46:41","slug":"the-journey-to-our-8th-year-anniversary","status":"publish","type":"post","link":"https:\/\/linkfluencer.com\/blog\/the-journey-to-our-8th-year-anniversary\/","title":{"rendered":"The Journey To Our 8th Year Anniversary"},"content":{"rendered":"

So this month we turned 8, it feels like only yesterday that our founder Alex Pirouz launched the company back in 2013. Time sure does fly when you\u2019re having fun. Starting off as an online company to running an agency, to now becoming a tech company with the launch of our software Jayla on the horizon, it\u2019s been one hell of a ride.<\/p>\n

But where did it all start? Well, many years ago when people didn\u2019t really know about LinkedIn let alone how to use it, Alex was invited by his friend to sign up for an account. At the time he had exited his 2nd business and was running a business advisory firm.<\/p>\n

Looking to scale the business and build up his personal brand, he decided to give LinkedIn a shot. Going in blind, he didn\u2019t really know what he was doing, all he knew is he had to get in front of joint venture partners and those in the media to achieve the goals he\u2019d set in the business.<\/p>\n

With no real system or strategy in place, he started connecting with accountants as he identified them as good potential partners to help promote a \u00bd day workshop he was running for small to medium size businesses.<\/p>\n

It wasn\u2019t long until he got the hang of things, developing sixteen partnerships in a matter of 3 months throughout Australia. Through these contacts, he managed to host an event every month with crowds of over 200+ people all through the power of LinkedIn. \ud83d\udc4a<\/p>\n

Wondering whether he\u2019d just landed on a gold mine, Alex tested this exact strategy to get into the media. Instead of hiring a PR agency, he made a list of the publications he wanted to get featured in and started connecting with journalists and editors covering stories in the areas he specialised in.<\/p>\n

The result? Well, he managed to build a network of over 300 contacts in the media and got featured in over 50 media publications including the Sydney Morning Herald<\/strong><\/a> multiple times<\/strong><\/a>, Forbes<\/strong><\/a>, Inc<\/strong><\/a>, and many more. He also became a guest writer for Huffington Post<\/strong><\/a>, Business Insider<\/strong><\/a>, and Entrepreneur.com<\/strong><\/a>.<\/p>\n

Pretty crazy right? Well, a LOT of people thought the same and started asking Alex how he managed to do all this without spending a cent on marketing or sending out a single press release. \ud83e\udd14<\/p>\n

As the interest grew, so did Alex\u2019s curiosity to see if there was a gap in the market to provide a service to help other businesses also achieve success on LinkedIn. He looked through all of the campaigns that he had run on LinkedIn and noticed that in fact there was a science behind the madness.<\/p>\n

Not long after, he created our core 3-Step Methodology and started working with clients one on one to roll out their campaigns. When the results were just as good as his, he knew he’d hit the jackpot, and that\u2019s when Alex decided to launch linkfluencer\u00ae.<\/p>\n

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He went from working with clients one on one to developing our online program so that we can package our IP for worldwide distribution. Within a space of 12 months, over 2000+ people from 35 different countries had enrolled into the course.<\/p>\n
Whilst the course was making a positive impact on a lot of businesses, one of the biggest pieces of feedback we\u2019d hear from our students all the time was the need for additional support and a community they could connect with.<\/p>\n
So we launched \u2018The Influencers\u2019 Program, a 12-month mentoring program where we gave clients access to the online program along with regular online and in-person events, an action plan to follow, community as well as back end support to answer any questions they might have. \ud83d\ude4c<\/p>\n
The service was a smash hit with over 450 clients enrolling into the program in a little over a year. But even still, our clients needed more support. Although they were getting the results, they still didn\u2019t have the time, confidence, or expertise to execute their campaigns themselves even with a community and backend support behind them.<\/p>\n
It wasn\u2019t long after that we realized more and more people just wanted us to look after their campaigns for them. In 2016 we introduced our Campaign Management service and launched into the corporate market, helping both SMEs and larger enterprises.<\/p>\n
Over the past few 4 years we\u2019ve been fortunate enough to have worked with and helped hundreds of clients across 60 different industries achieve success on LinkedIn, won numerous awards for innovation, made Anthills top 100 list of coolest companies to work for, and spoken at hundreds of conferences around the world.<\/p>\n
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But out of all the achievements, the two we\u2019re most proud of are our methodology being used by the Richard Brandon centers of entrepreneurship and being recognized by Huffington Post as the most powerful B2B lead generation strategy online. \ud83d\ude0c<\/p>\n
But now it\u2019s time to up the ante one more time. \ud83d\ude0e Although we were growing by 150% year in year out within the agency, it simply wasn\u2019t a scalable model that would enable us to impact businesses at a mass level.<\/p>\n
Plus the inspiration behind Jayla all began from hearing about the challenges our clients were facing on LinkedIn. Sure we were opening up a lot of great opportunities but where most of our clients struggled with was actually managing them all. I know a good problem to have right? Well\u2026 yes and no.<\/p>\n
Given LinkedIn doesn\u2019t have an inbuilt CRM or an automated way to remind you of key prospects you need to follow up, most of our clients were using spreadsheets, calendar reminders, and poster notes instead. The more we heard these challenges, the more we realized what our clients really needed was their own personal sales assistant on LinkedIn.<\/p>\n
That\u2019s when Jayla was born. A software designed to help you connect with your target market on LinkedIn, manage your sales opportunities, track your return on investment and give access to a full end to end reporting all in one place.<\/p>\n
With the release coming out shortly, we\u2019ve set our sights on becoming the premier LinkedIn web tool for generating and managing sales opportunities worldwide. Check out the video below and apply to get access to Jayla today<\/strong><\/a>. \ud83d\udc4c<\/p>\n
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