One of the most common questions we get asked from the community is:
1) What type of content should I post on LinkedIn?
2) Should it be all educational or a mix of personal and educational?
The answer is really simple. Both.
The key to building influence and your thought leadership on any social media platform is being able to build a community of people who know, like, and trust you.
And LinkedIn is no different.
To do that you need people to buy into you on an emotional and intellectual level. That’s why it’s important that you get the mix right.
In episode 36 we not only go through the process of how to flush out both educational and personal content posts.
But we provide the exact step by step framework we use to schedule in content so that it’s published consistently week in week out.
Now if coming up with story ideas and writing content is not your strong suit and you simply don’t have the time.
Then check out our campaign management service and apply for our free LinkedIn strategy session.
During the session, we’ll dive deep into your goals, challenges and target market to help you develop a structured process to leverage LinkedIn through content and one on one outreach.
From this, we’ll identify whether there’s a good fit to run campaigns on your behalf. To learn more follow this link.